Privacy Policy

WHAT INFORMATION DOES JEFFERSON VARIETY STORES INC. COLLECT AND HOW IS THE INFORMATION USED?

We collect personal information such as your contact information (name, e-mail address), billing/shipping information (credit card number, shipping address), or your personal preferences (product wish-lists, hobbies, likes and dislikes relating to the products we may sell). When submitting personal information on an online form, we will identify which fields are required in order to fulfill your request. Additionally, our Web server automatically collects click-stream information such as the address (or “URL”) of the Web site that you came from before visiting our site, which pages you visit on our site, which browser you used to view our site and any search terms you have entered on our site.

When we collect information. While shopping or taking advantage of services available at Jefferson Variety Stores, Inc., retail stores, businesses or visiting our Web sites, we may ask that you provide certain information about yourself. For example, we request personal information when you set up an account online, purchase products or services, schedule delivery or installation, join a frequent buyer program, participate in a sweepstakes, promotion or survey, contact Jefferson Variety Stores Inc. with a question or concern, or participate in other activities. In addition, when using our Web sites, our servers may collect click-stream information as described above. Jefferson Variety Stores Inc. may also use third party providers of customer information to improve the accuracy of our customer database, to increase our understanding of our customers or to identify potential customers.

How the information is used. We use the information you provide in order to 1) fulfill requests for products, services or information, 2) administer shopping, 3) provide customer services, 4) administer sweepstakes or promotions, 5) offer new products and services, 6) measure and improve the effectiveness of our Web sites, our marketing endeavors or our services and offers, 7) tailor our online or in-store offerings to your preferences, 8) administer surveys, 9) send marketing communications or 10) other business purposes.

DOES JEFFERSON VARIETY STORES INC. SHARE THE INFORMATION I’VE PROVIDED?

Jefferson Variety Stores Inc. may need to share personal information with third parties in limited circumstances. For example, we may release personal information to third parties to perform services on our behalf such as; fulfilling our customer’s orders, sending marketing communications from Jefferson Variety Stores Inc., delivering packages, sending regular mail and e-mail on behalf of Jefferson Variety Stores Inc., or processing credit card payments. Jefferson Variety Stores Inc. does not sell or rent customer information to third parties.

From time to time, we may be required to provide personal information in response to a valid court order, subpoena, government investigation, or as otherwise required by law. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful. We may release certain personal information when we believe that such release is reasonably necessary to protect the rights, property, and safety of others and ourselves. We may also release personal information in the event of a corporate sale, merger, reorganization, dissolution or similar event.

WHOM CAN I CONTACT IF I HAVE QUESTIONS OR CONCERNS?

Please contact the Store Manager to report any known or suspected privacy or security breaches or to submit privacy-related questions or complaints. After receiving your inquiry, we will respond within five business days. You may reach us via the contact page.

WILL THIS PRIVACY POLICY CHANGE?

Because our Web sites and businesses will continue to implement new technologies and improve the services and features we provide, this policy is subject to change. If there are changes or additions to this Privacy Policy, we will post those changes here or in other formats we deem acceptable, so that you will always know what information we collect online or offline, how we use it and what choices you have. If we change our information practices or this Privacy Policy in such a way that your personal information may be used or shared in a different manner, we will give you the opportunity to opt-out of having your information used or shared in that new manner.

Last revision date: October 14, 2004